Privacy policy

Version: 11 November 2026

Your data is in good hands with us. This privacy policy explains which data we collect, why we do so, who we share it with and what rights you have. We've kept it as short and clear as possible.

Who we are

SHOSU Amsterdam is a trade name of Show Support B.V., A. Hofmanweg 34C, 2031 BL Haarlem, the Netherlands. Chamber of Commerce number 72096489. We are responsible for the processing of your personal data. Questions? Email shop@shosu.amsterdam.

Which data we use and why

  • Your order. Name, address, email address, phone number, what you order and how you pay. We use this to process and ship your order and to keep you updated. Legal basis: performance of our contract with you.
  • Your account and rewards. If you create an account or collect points in our rewards programme, we keep your account details, order history and points. Legal basis: performance of our contract with you.
  • Cancellations, withdrawals and returns. If you use the cancel button or the withdrawal form, or send something back, we keep your request with your order. Legal basis: performance of our contract and our legal obligations.
  • Customer service. If you email us, we use your message and details to help you. Legal basis: our legitimate interest in helping you properly.
  • Newsletter. You only receive our newsletter if you've signed up for it. We look at whether you open our emails and what you click on, so we can make them more relevant. You can unsubscribe at any time via the link at the bottom of every email. Legal basis: your consent.
  • Reviews. If you write a review, we publish your first name (or the name you provide) and your review on the site. Legal basis: your consent.
  • Pre-orders and back-in-stock alerts. If you ask to be notified when a product is back in stock, we use your email address only for that. Legal basis: your consent.
  • Auctions. If you take part in an auction, we use your name and email address to process your bid. Legal basis: performance of our contract with you.
  • Visiting our website. With cookies and similar technologies, we see how the site is used and measure our advertising. We only place analytics and marketing cookies if you give consent in our cookie banner. Legal basis: your consent; for cookies needed to make the site work, our legitimate interest.
  • Fraud and security. We use data to prevent fraud and misuse. Legal basis: our legitimate interest.
  • Accounting. We keep order and payment data in our accounts. Legal basis: our legal (tax) obligation.

We don't sell your data. We don't make decisions about you that are made solely by a computer.

Who we share your data with

We work with partners who help us run our webshop. They only receive the data they need for their task.

  • Webshop and hosting: Shopify.
  • Payments: Shopify Payments, PayPal, Klarna and Mollie. Your payment details (such as your card number) go directly to them; we don't see them.
  • Shipping: FedEx, PostNL and DHL, and Sendcloud for creating shipping labels.
  • Email: Klaviyo (newsletter and service emails) and Google Workspace (our mailbox).
  • Apps in our webshop: Smile.io (rewards programme), AG Product Reviews (reviews), Yagi Order Cancellable (cancellations), EU Withdrawal Button & Form (withdrawal form), Preorder, restock Duck (pre-orders and back-in-stock alerts), Webkul Product Auction (auctions), BixGrow (our affiliate programme) and apps for discounts and gifts in your cart.
  • Advertising and statistics (only with your consent): Google, Meta (Facebook and Instagram), TikTok and Madgicx, which we use to manage our ads.
  • Accounting: our accounting software and our accountants.
  • Authorities: when the law requires us to, for example the Dutch tax authorities.

Data outside the EU

Some of these partners are based outside the European Union, for example in the United States or Canada. We only share data with them if there is appropriate protection, such as a decision by the European Commission (for example the EU-U.S. Data Privacy Framework) or the European Commission's standard contractual clauses.

Cookies

On your first visit, a banner asks which cookies you allow. Cookies needed to make the site work (such as your cart, language and country) are always placed. Analytics and marketing cookies from Google, Meta, TikTok, Klaviyo and others are only placed with your consent. You can change your choice at any time via "Cookie preferences" at the bottom of every page.

How long we keep your data

  • Order and payment data: 7 years, because the law requires us to.
  • Customer service emails: 2 years after our last contact.
  • Newsletter: until you unsubscribe.
  • Account and reward points: until you delete your account or ask us to do so.
  • Cookies: as long as stated in the cookie banner, or until you delete them.

Your rights

You can ask us which data we hold about you, and have it corrected or deleted. You can also object to the use of your data, have its use restricted, request your data to take to another party, and withdraw your consent at any time. Just email shop@shosu.amsterdam. We respond within one month, free of charge. Sometimes we first ask you to confirm that you are who you say you are.

Not happy with how we handle your data? Let us know; we'd much rather solve it together. You can also file a complaint with the Dutch Data Protection Authority (Autoriteit Persoonsgegevens) or the supervisory authority in your own country.

18 or older

Our webshop is intended for people aged 18 or older. We don't knowingly collect data from younger people. Think this has happened anyway? Email us and we'll delete the data.

Security

We protect your data as well as we can, including with encrypted connections and limited access. Only people who need your data for their work can access it.

Changes

We may update this privacy policy, for example when we start working with a new partner. The latest version is always on this page, with the date at the top.